In the fast-paced digital marketplace, product videos have become a game-changer for brands looking to connect with their audience and increase conversions. A well-crafted video not only showcases the features and benefits of your product but also helps potential customers visualize how it fits into their lives. With AI-powered tools, creating high-quality product videos is faster, easier, and more affordable than ever.
Below, we’ve compiled the 10 best product video maker tools in 2025 that can help you boost your sales and stand out from the competition.
1. Invideo AI
Invideo AI is a powerful AI-driven video creation platform designed to make professional-quality videos in minutes. Whether you’re a small business, an eCommerce store, or a marketing agency, Invideo AI offers automation features that make product video effortless. You can simply enter your script or product details, and the platform will generate a ready-to-use video with visuals, animations, and voiceovers.
Features:
- AI-powered script-to-video creation
- 5,000+ customizable templates
- Built-in stock library (images, videos, and music)
- Automated captions & voiceovers
- Cloud-based editing with real-time collaboration
Pros:
- Extremely beginner-friendly
- Professional templates for almost every industry
- High-quality exports without watermarks (paid plans)
Cons:
- Requires internet access for editing
- Free plan has export limitations
2. Animoto
Animoto is a drag-and-drop video maker that helps businesses create marketing videos quickly. It’s ideal for brands that want simple, clean videos without spending hours on editing. Its pre-built storyboards are perfect for showcasing products, creating social media ads, and building brand awareness.
Features:
- Intuitive drag-and-drop editor
- Storyboard templates for product launches
- Licensed music library
- Multiple aspect ratio exports
Pros:
- Easy to use for non-designers
- Fast video creation
- Good customer support
Cons:
- Limited advanced customization
- Some templates feel repetitive
3. Wave.video
Wave.video is a versatile online video platform that combines editing, hosting, and live streaming. It’s especially great for businesses that want to create promotional product videos and host them on landing pages or send them in email campaigns.
Features:
- 1,000+ pre-designed templates
- Built-in hosting & video landing pages
- Stock library with 300M+ assets
- Simple text-to-video conversion
Pros:
- All-in-one solution (editing + hosting)
- Supports multiple video formats
- Easy sharing & embedding options
Cons:
- Advanced editing features are limited
- Free plan includes branding
4. FlexClip
FlexClip is an online video editing tool tailored for quick and easy video creation. It’s great for marketers who need promotional videos, tutorials, and social media content.
Features:
- 4,000+ templates for different niches
- AI text-to-video feature
- Screen recorder & voiceover tools
- Stock library with millions of assets
Pros:
- Affordable pricing
- Very beginner-friendly
- Flexible export options
Cons:
- Lacks deep customization tools
- Export times can be slow for large files
5. Lumen5
Lumen5 transforms blog posts, URLs, and scripts into engaging videos using AI. It’s perfect for turning product descriptions into attention-grabbing social media videos.
Features:
- AI-powered scene selection
- Auto video resizing for multiple platforms
- Huge stock image & video library
- Branding customization
Pros:
- Saves time on video creation
- Great for social media campaigns
- Easy drag-and-drop interface
Cons:
- Video length limitations on free plan
- Fewer advanced editing options
6. Pictory
Pictory helps marketers turn text content into videos automatically. It’s a good choice for repurposing product descriptions, blog posts, and webinars into short, engaging clips.
Features:
- AI-based video summarization
- Automated captions
- Voiceover recording & text-to-speech
- Brand customization options
Pros:
- Excellent for repurposing content
- Supports long-form to short-form video creation
- No software installation needed
Cons:
- Limited manual editing flexibility
- Requires clear, structured text for best results
7. Biteable
Biteable is a fast and colorful video maker designed for brands that want fun, engaging, and eye-catching marketing videos.
Features:
- Vibrant animation library
- Pre-built ad templates
- Custom color schemes & branding
- Easy drag-and-drop controls
Pros:
- Playful designs ideal for social media
- Quick learning curve
- Great for short ads and promos
Cons:
- Not ideal for long videos
- Watermark on free plan
8. Renderforest
Renderforest is a creative platform offering video creation, branding, and mockup tools in one place. It’s well-suited for creating sleek product showcases.
Features:
- Video templates for product launches
- Logo animation tools
- Website & mockup creator
- Stock asset integration
Pros:
- Multi-purpose creative platform
- Affordable bundle pricing
- Easy to scale brand assets
Cons:
- Editing flexibility can feel limited
- Requires strong internet connection
9. Clipchamp
Clipchamp offers a balance of simplicity and professional tools for product videos. Its templates and editing capabilities make it ideal for quick marketing content production.
Features:
- Simple timeline editing
- Stock video & music library
- Brand kit support
- Screen & camera recording
Pros:
- Very user-friendly
- Good free plan features
- Integrates well with Microsoft
Cons:
- Some templates feel basic
- Lacks high-end effects
10. Magisto
Magisto uses AI to automatically edit and enhance videos, making it perfect for quick social ads and promotional videos.
Features:
- AI-driven editing styles
- Music and theme customization
- Direct publishing to social media
- Mobile-friendly
Pros:
- Extremely fast creation process
- Great for mobile users
- Easy to publish and share
Cons:
- Limited manual editing control
- Works best for short videos only
If you’re looking for a mobile-friendly solution, you can also try the free AI video app by Invideo AI, which lets you create videos directly from your iPhone using templates, AI automation, and voiceover tools—perfect for creating and posting videos on the go.
