When it comes to transforming a home or business space, few decisions are as impactful as choosing the right flooring. In the North East of England, one name has become synonymous with choice, reliability, and affordability: Franks Jarrow. As part of a long-established and widely trusted regional flooring chain, the Jarrow branch has built a reputation for offering an impressive range of carpets, laminate, vinyl, luxury vinyl tiles, engineered wood, and specialist flooring options. With its strong local presence and customer-centred approach, Franks Jarrow remains one of the most dependable destinations for anyone seeking high-quality flooring solutions.
The Background of Franks Jarrow
Franks is a well-known name throughout the North East, thanks to its decades-long presence in the flooring market. Although the wider Franks brand operates multiple stores across the region, each branch, including the Jarrow location, maintains its own identity, shaped by local customer relationships and staff expertise.
Franks Jarrow stands out because it provides a blend of the chain’s buying power with the personalised service expected from a local independent shop. This combination allows customers to enjoy extensive product options and competitive pricing without losing the warm, friendly, and approachable atmosphere characteristic of a community-based store.
The Jarrow branch is particularly popular among homeowners, landlords, renovators, small businesses, schools, and property developers seeking reliable flooring with clear cost-benefit advantages. The store has become part of daily life for many families in the region, with customers often returning for future flooring needs due to the store’s consistency and trustworthy service.
Why Franks Jarrow Has Earned Local Trust
Several qualities contribute to the strong reputation that Franks Jarrow has maintained over the years. Here are the core reasons why customers repeatedly choose the store:
1. Extensive Flooring Range
Franks Jarrow offers a wide range of flooring categories including:
- Carpet (twist, loop, Berber, Saxony, patterned, and budget ranges)
- Laminate (from rustic wood effects to modern matt finishes)
- Vinyl flooring (cushioned, slip-resistant, stylish designs suitable for kitchens and bathrooms)
- Luxury Vinyl Tile (stone, marble, and wood-effect LVT)
- Engineered wood flooring
- Commercial flooring solutions
- Artificial grass for gardens
- Runners, rugs, and underlay options
This variety gives customers the freedom to explore multiple styles, colours, textures, and prices before making a decision.
2. Friendly, Knowledgeable Staff
One of the biggest strengths of Franks Jarrow is its staff. Customers often mention how helpful, patient, and well-informed the team is. Whether someone visits with a clear vision or with no idea where to begin, the staff guide them through options based on lifestyle, room usage, long-term durability, and budget.
3. Designed Around Everyday Living
Flooring is not a one-size-fits-all purchase. A family with pets needs different flooring to someone furnishing a buy-to-let property. Franks Jarrow understands this and adapts its recommendations to suit real-life situations. From stain-resistant carpets to waterproof laminate, the store offers flooring designed for practical, everyday needs.
4. Quick and Convenient Service
Most customers appreciate how easy it is to visit the store, browse samples, schedule measuring appointments, and arrange fitting. The store’s efficiency helps customers finish their projects on time, especially when deadlines are tight.
5. Competitive Pricing
One of the biggest reasons for Franks Jarrow’s popularity is its strong pricing model. The long-established brand’s buying power allows customers to access excellent value without sacrificing quality. Many customers report finding prices significantly lower than national high-street flooring chains.
A Deep Look into Flooring Options at Franks Jarrow
To fully understand the value that Franks Jarrow offers, it is helpful to explore the main flooring categories and what makes each one appealing.
Carpets
Carpets remain one of the most loved flooring options in UK households. Franks Jarrow stocks everything from plush luxury carpets to practical budget-friendly choices. Key benefits include:
- Warmth and comfort for bedrooms and lounges
- Noise reduction, especially useful for flats or upper floors
- Child- and pet-friendly ranges
- Strong variety of colours and designs
- Heavy-duty carpets suitable for high-traffic areas
From durable loop piles to the famously soft Saxony options, the carpet section at Franks Jarrow is large enough to satisfy both stylish and practical needs.
Laminate Flooring
Laminate is ideal for those who want a wood-like appearance at a lower cost. Benefits include:
- Realistic wood-effect finishes
- Scratch resistance
- Easy maintenance
- Suitable for modern, minimalist, and traditional interiors
- Long lifespan when maintained correctly
Franks Jarrow stocks multiple thicknesses, grades, and finishes, ensuring there is an option for every home.
Vinyl Flooring
Vinyl continues to be one of the most versatile options, especially for kitchens, bathrooms, and utility rooms. Customers appreciate:
- Cushion comfort underfoot
- Water-resistance
- Slip protection
- Wide range of patterns including tile, wood, and stone effects
- Excellent affordability
Luxury Vinyl Tile (LVT)
LVT has grown massively in popularity due to its premium appearance and durability. Features include:
- High-definition patterns
- Waterproof construction
- Easy cleaning
- Long-term durability
- Aesthetic similarity to real stone or hardwood
It is ideal for homes, offices, and commercial buildings seeking a modern and stylish finish.
Engineered Wood
For customers who prefer authentic natural flooring, engineered wood provides:
- A real wood veneer
- Better moisture resistance than solid wood
- Long-lasting beauty
- A warm, elegant look suitable for living rooms, dining rooms, and hallways
Artificial Grass
Franks Jarrow also caters to outdoor improvements with artificial grass suitable for gardens, patios, and balconies. The artificial grass varieties range from short economical versions to deep-pile premium styles.
The Customer Journey at Franks Jarrow
1. Visit the Store
The store layout allows customers to browse freely without pressure. Samples are displayed on large stands so customers can feel textures and examine colour tones accurately.
2. Speak to an Adviser
Friendly advisers guide customers based on taste, lifestyle, and budget. They also help with technical information such as underlay options, wear ratings, and maintenance tips.
3. Free Measuring Service
Most customers appreciate the free measuring service, which ensures accuracy before flooring is cut, reducing waste and cost.
4. Quotation
Quotes are straightforward, with transparent pricing for flooring, underlay, accessories, and fitting.
5. Fitting Service
The store works with skilled fitters who handle installation professionally. Many customers mention excellent workmanship, especially on carpets and LVT flooring.
6. After-Sales Support
If customers experience any issues, the store’s team remains available for assistance, reinforcing their reputation for reliability.
Why People Prefer Shopping Locally at Franks Jarrow
Buying from a local store has clear advantages:
- Real staff you can speak to face-to-face
- Physical samples you can touch
- No waiting for delivery from online retailers
- Supporting the local economy
- Faster resolutions if anything goes wrong
Large online platforms cannot provide the same personalised service that a local store offers.
Common Projects Customers Undertake Using Franks Jarrow Flooring
Home Renovations
Homeowners often visit when updating living rooms, bedrooms, hallways, and stairs.
Buy-to-Let Properties
Landlords appreciate the cost-effective carpet and vinyl options that balance price and durability.
Commercial Spaces
Small businesses use Franks Jarrow for:
- Office flooring
- Retail shops
- Salons and cafés
- Public-facing areas
New Builds and Extensions
Builders and renovators rely on the store’s broad range to complete projects efficiently.
Final Thoughts: Why Franks Jarrow Stands Out
Franks Jarrow blends product variety, competitive pricing, and exceptional service into one accessible flooring destination. From carpets to engineered wood, the store covers the full spectrum of flooring solutions that suit modern British homes and workplaces. Its deep local roots, friendly team, and trustworthy reputation make it a dependable choice for customers seeking high-quality flooring without unnecessary complications.
Conclusion
Franks Jarrow has earned its place as one of the North East’s most respected flooring stores by consistently delivering choice, value, and personal service. Its wide selection, knowledgeable staff, reliable measuring and fitting services, and customer-friendly approach all contribute to a shopping experience that stands above many national chains. Whether you are renovating a single room or planning a full property upgrade, Franks Jarrow remains a strong, trustworthy option. By choosing this local flooring specialist, customers gain long-lasting flooring solutions backed by genuine support and expertise.
